/guides
Practical guides for AI visibility work
Guides are for the work that takes more than a daily read: auditing your public proof, rewriting a comparison page, mapping buyer questions, or deciding which sources are worth pursuing.
Start where the problem is
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I want to know how this stuff actually works.
See how AI monitoring worksThe plain machinery behind the category: scheduled prompts, APIs, browser checks, source crawls, parsing, scoring, and drift detection.
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I need a baseline.
Measure AI visibilityBuild the fixed question set, scoring ladder, and read cadence before you trust any number.
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ChatGPT says something weird about us.
Audit what ChatGPT saysRun one structured assistant audit before turning a surprising answer into a full monitoring program.
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I do not know which sources matter.
Run an AI source auditSeparate sources that shape recommendations from links and mentions that only look impressive.
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The answer keeps moving.
Spot answer driftTell normal variation from the changes that threaten a buyer's understanding of your brand.
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We are under-recommended.
Improve AI recommendationsTurn one weak answer into the page, proof, source, or positioning work that could move it.
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A competitor is winning our question.
Respond to a competitor recommendationRead the reason before the rank, then decide whether you can win that prompt honestly.
All guides
- How AI tracking and monitoring works
The plain architecture behind the category.
- Measure AI visibility
A repeatable method that won't fool you.
- Audit what ChatGPT says about your brand
Run a structured brand audit.
- Run an AI source audit
Map the sources behind your category's answers.
- Spot answer drift early
Catch quiet shifts before they harden.
- Improve your AI recommendations
From a weak answer to a sharper page.
- When AI recommends a competitor
Read the reason and respond to it.
Each guide produces a small operating artifact: a measurement sheet, audit table, source scorecard, drift log, proof brief, or competitor readout. The artifact matters because it turns an AI answer into something a team can compare, discuss, and act on.
Use the guides manually when you need the method. Bring the same questions and outputs into Signalbat when the work should be watched over time.