Guides
Playbooks
Reference
Meditations on marketing products and services in times of AI.
14-07-2026 - How to correct what ChatGPT says about your company
03-07-2026 - Is there software that shows what ChatGPT says about your company?
28-06-2026 - The web is not a hospitable place
16-06-2026 - The competitor evidence was just easier to summarize
12-06-2026 - What are the GEO basics if you already know SEO?
10-06-2026 - We found a stale claim living inside AI answers